estimated impressions (1.9M guaranteed)
earned by every player who watches the full reel
live on Discord during Steam Next Fest
estimated impressions (1.9M guaranteed)
earned by every player who watches the full reel
live on Discord during Steam Next Fest
In the targeted Quest Bar, on Quest Home (visible to everyone on Discord), and in chat when friends share it.
A full-page video takeover. The Quest only completes after all 3 minutes, so every completion is a real view of your game.
Players earn 240 Orbs and click out to the campaign landing page, with links to every featured game.
of playtime on Discord goes to games outside the top 10. Globally it's 35%.
of gamers use Discord to research games before buying, #1 of any social platform.
a day on Discord on average, ahead of TikTok (54 min) and YouTube (51 min).
of users are 13 to 34, the people actually buying PC and console games.
enrollment rate among players who see a Video Quest
completion rate once a player accepts (Discord reports 95%+ on most campaigns)
reward claim rate, so completions are real people, not bots
cost per completed view across Discord Video Quests
USD
One 30-second trailer or cut-down inside the reel. Built for wishlist pushes and teasers.
USD
Double the screen time for 1.7x the price. Room for a full trailer, gameplay and a proper call to action.
Best value
Placement in the targeted Quest Bar and on Quest Home
Untitled edits the reel, handles trafficking and Discord ops
240-Orb reward for players, funded and handled by Discord
Your Store page linked from the campaign landing page
Post-campaign report: impressions, reach, accept and
completion rates
PLAYSIDE STUDIOS · MOUSE: P.I. FOR HIRE
A 1-minute launch trailer Video Quest, targeted by what players
were actually playing. Measured independently
via Gamesight.
net ROAS
reward claims
budget increase in 3 weeks
NEXON · THE FIRST DESCENDANT
Nexon ran its Season 2 trailer as a 7-day Video Quest with an in-game reward, re-engaging players and pulling in new ones. Same format and flight as this showcase.
players completed the Quest
view-through rate
click-through rate
Built on Discord's first-party gameplay detection: what people play, how often, which genres.
Up to 20 comparable titles, plus genre, platform, age, country and region.
Global reach: 27% US/Canada, 30% EMEA, 23% APAC, 12% LATAM.
Total impressions, total reach, Quest accept rate and video views.
Quartile completion data so you know how the reel held attention.
Click-outs, plus your own UTM on your store link for wishlist attribution.
PC or console titles launching, in Early Access or running a wishlist push in Q1 2027.
Teams without a publisher marketing budget who still want a premium placement.
Games with a Discord community you want to grow, or one you want to start.
Discord is a 13+ platform. Trailers with extreme violence or adult themes cannot run.
You supply a finished 30 or 60-second trailer (16:9, with
sound). Untitled handles the rest.
Click-out goes to a campaign landing page linking out to
every featured game, with equal billing.
paid impressions, contractually guaranteed by Discord
total estimated impressions across the flight
minimum added visibility from Quest Home
exposure
The paid placement runs in the targeted Quest Bar on desktop and mobile. On top of that, the showcase appears on Quest Home, which Discord doesn't charge for and which typically adds at least 30% bonus visibility.
Last day for studios to submit their game
Signed agreements from all participating studios
Trailers delivered; Untitled edits the reel for Discord review
Running through
Steam Next Fest
The flight runs alongside Steam Next Fest, when millions of players are demo-hunting and wishlisting. Your trailer reaches them at the exact moment they're deciding what to play next.
Send a finished cut, or have Untitled create or edit your
trailer for an additional fee. Either way, we handle the
stitching, transitions and Discord ops.
Your trailer doesn't need to be new or unseen. A pre-existing cut works perfectly with a few light
tweaks, and that's by design: we want the showcase to be accessible for indie teams.
Rim A-J, Marketing & Partnerships Lead
rim@untitledadlab.com
untitledadlab.com
ONE TRAILER, 1M FULL VIEWS